HPMug2oMmNrOfxWQHLiEksa6s0hFu9Ox348d7QefarYlaFR5ArkhOwm3Da1pmxmxCtenj1+6luWD#r#n+EPn9L6Ce+9onqnMlT+i ›› 2017, Vol. 33 ›› Issue (4): 1-.DOI: 10.3969/j.issn.1009-0479.2017.04.001
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Abstract: Undertheguidanceoftheprojectteam whosetuptheprofessionalteachingstandardsofthenationalmarketingprograms,aprojectgroupfromKunmingMetallurgyCollegeandtheCityCollegeinKunmingUniversityofScienceandTechnologycarriedouttheinvestigationintothecurrentdemandofthemarketingtalents,theemploymentsituationofthegraduatesandprofessionalbuildingprogramsinordertohaveagoodcommandofthesituationinYunnanprovince.Itwasanalyzedtherequirementsofenterprisesintheknowledgeofmarketingindustrytalentanditstrend,whichcanprovidetheevidencefortherevisionofthepersonneltrainingprogramtocultivatethemarketingprofessionaltalentsinvocationalcollegesanduniversities.
Key words: highervocationaleducation, marketingmanagement, specialtyconstruction
CLC Number:
G718.5
LIYabin, LIUYing. AResearchontheConstructionofHigherVocationalMarketinginYunnan[J]. HPMug2oMmNrOfxWQHLiEksa6s0hFu9Ox348d7QefarYlaFR5ArkhOwm3Da1pmxmxCtenj1+6luWD#r#n+EPn9L6Ce+9onqnMlT+i, 2017, 33(4): 1-.
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URL: http://kmyzxb.magtech.com.cn/EN/10.3969/j.issn.1009-0479.2017.04.001
http://kmyzxb.magtech.com.cn/EN/Y2017/V33/I4/1
The Dilemma and Reflection of Southeast Asian Language Education in China’s Higher Vocational Colleges from the Perspective of “The Belt and Road Initiative”