Table of Content

09 April 2025, Volume 41 Issue 2

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On the Transformations of the Concept of Ideology in the Process of Poverty Alleviation in Border Ethnic Minority Areas: A Case Study of a Poor Village

CHENG Qiuyong, ZHUANG Qianlin, DOU Jinhuan

2025, 41(2):  1.  doi:10. 3969/j. issn. 1009 - 0479. 2025.02. 001

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The "Decision on Winning the Tough Battle Against Poverty" has laid a solid foundation for rural revitalization. No one can be left behind on the path to build a well-off society in an all-round way. By issuing questionnaires to poor villages in border ethnic minority areas, and analyzing specific indica- tors, the effectiveness and significance of the transformation of the concept of ideology are demonstrated. Efforts should be made to give full play to the subjective initiative of individuals to help realize the free and comprehensive development of people.

The Contemporary Value and Optimization Strategy of Rural Graduates Returning to Hometown for Employment and Entrepreneurship Against the Background of Rural Revitalization

KE Qin, SHI Guanqing, YANG Hailan

2025, 41(2):  5.  doi:10. 3969/j. issn. 1009 - 0479. 2025. 02. 002

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As urban employment pressure rises sharply and rural revitalization speeds up, it is proposed to promote the return of rural-origin college graduates to their hometowns for employment and entrepreneur- ship, which has multi-dimensional value of realizing the revitalization of rural talents, solving the gap of ru- ral talents, alleviating urban employment pressure, and guiding high-quality talents cultivation in colleges and universities. The analysis shows that due to the inertia of traditional education, rural-origin college students still face challenges such as insufficient entrepreneurial willingness to return to their hometowns for employment and entrepreneurship, inadequate university guidance, insufficient governmentpolicy, and poor rural infrastructure. To address these issues, this paper proposes strategies to enhance the confidence and enthusiasm of rural graduates, helping rural areas achieve the goal of talent revitalization.

Research on the Digital Competence of Vocational College Teachers Based on Competency Theory

TONG Xiaoxi, ZHOU Xiaxia, OUYANG Jiajia

2025, 41(2):  11.  doi:10. 3969/j. issn. 1009 - 0479. 2025. 02. 003

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With the continuous advancement of the digital transformation of education, digital competence has increasingly become the "catalyst" to activate teachers' professional potential and improve their teach- ing effectiveness. From the perspective of competence theory, this paper proposes that the digital compe- tence of vocational college teachers covers the fields of digital technology application ability, digital in- structional design and innovation, digital evaluation and feedback, digital learning and development, dig- ital adaptation and cooperation ability, as well as digital ethics and responsibility. The development and improvement of these abilities are influenced by many factors such as personal characteristics, organiza- tional management and working environment. Therefore, this paper proposes to promote the overall im- provement of digital competence of vocational college teachers through comprehensive strategies such as stimulating personal professional growth, strengthening organizational support system and optimizing policy environment, so as to adapt to and promote the transformation of vocational education in the digital wave.

The Structure and Testing of Vocational Values for Vocational College Students

SHAO Ran

2025, 41(2):  19.  doi:10.3969/j. issn. 1009 - 0479. 2025.02. 004

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To explore the structure of vocational values among vocational college students, a vocational values questionnaire was developed and administered to 2 332 vocational college students in the Shandong region for both initial and formal testing. The reliability and validity of the scale were assessed using ex- ploratory factor analysis and confirmatory factor analysis. The results show that; 1 ) the vocational values scale for vocational college students comprises 27 items and seven dimensions, including prestige and sta- tus, interpersonal relationships, material rewards, occupational security, self-development, social serv- ices, and vocational freedom; 2) the scale demonstrates good reliability and validity, establishing the vo- cational values of vocational college students.

Research on the "Dual Leadership" Model for the Team Building of Party Branch Secretaries of University Teachers

WU Shilia, YANG Kangixian, XU Zijuna, LI Luª, ZENG Yangmingª

2025, 41(2):  27.  doi:10.3969/j. issn. 1009 - 0479. 2025. 02. 005

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Teachers' Party branch secretaries play a leading, exemplary, and modeling role in university grassroots Party organization building. In the new era, promoting of "dual leadership" model in the team building of teachers' Party branch secretaries is a fundamental and strategic task. It is not only the inter- nal need to strengthen ideological and political work in colleges and universities, but also an inevitable requirement for promoting the connotative development of higher education. Based on the work practices, this paper explores how to cultivate a team of teachers' Party branch secretaries who are strong in party consciousness, professional excellent, authoritative and dedicated. It analyzes the current situation, ex- isting problems and reasons of the "dual leaders" team building of teachers' Party branch secretaries, and then puts forward specific solutions in terms of selecting the best candidates, building mechanisms, and promoting the integration of Party building and business.

Exploration and Research on the Application of Data Mining in the Work of College Counselors

YANG Jing

2025, 41(2):  32.  doi:10. 3969/j. issn. 1009 - 0479. 2025. 02. 006

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Data mining, as an important tool for big data research, uncovers potential and valuable knowledge from extensive datasets generated in daily production. This knowledge provides decision-mak- ers with the scientific evidence needed to make informed decisions. Giving the heavy workload of college counselors' daily tasks, this article explores how data mining techniques can improve their work efficien- cy. It aims to promote the integration of data mining technology into counselors' daily tasks, thereby pro- moting the transformation of college counseling work towards smart development and digital transforma- tion. This article also analyzes the challenges in combining counselor work with data mining technology, and proposes corresponding solutions.

Strategies and Pathways for Physical-Medical Integration in the Physical Therapy and Rehabilitation Majors in Higher Vocational Colleges

YIN Wenming

2025, 41(2):  36.  doi:10. 3969/j. issn. 1009 - 0479.2025. 02. 007

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Against the backdrop of the "Healthy China" initiative, this study explores strategies and pathways for physical-medical integration in the physical therapy and rehabilitation majors in higher voca- tional colleges. Through literature analysis and interviews, the study examines policy guidance, industry integration, practices during public health emergencies, national health status and needs via big data, and health promotion mechanisms through sports. The findings highlight the critical role of physical-medi- cal integration in building a healthy China. Higher vocational colleges should strengthen the development of physical therapy and rehabilitation majors based on policy, theoretical, and practical needs. They should build specialized curricula, enhance faculty capacities, and establish cooperative models and practical platforms. The paper proposes concrete implementation strategies and pathways, offering theo- retical and practical guidance for promoting physical-medical integration.

Construction Logic and Innovation Mode of Building National-Level Vocational Education and Training-Teacher-Teaching Innovation Teams Against the Background of Industry-Education Integration: A Case Study of E-Commerce Innovative Teaching Team at Kunming Metallurgy College

ZHOU Xiaxia, WANG Qingchun, TONG Xiaoxi, LIU Ying, LI Yirong

2025, 41(2):  42.  doi:10. 3969/j. issn. 1009 - 0479. 2025. 02. 008

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Establishing innovative teaching team is crucial to promote the high-quality development of higher vocational colleges. The Implementation Plan for the National Vocational Education Reform propo- ses toemphasizes forminghigh-level and structured innovative teaching teams. This article makes a case study of the buildingof the national-level innovative teaching team in e-commerce at Kunming Metallurgy College. It outlines the team's construction logic, school-based practices, and outcomes, aiming to pro- vide references and insights for other national-level vocational education innovative teaching teams.

Research on the Production of High-Quality Online Courses for Vocational Education and Aesthetic Education Empowered by AIGC: A Case Study of the Course "Appreciating Chinese Painting"

TU Guodongª, JIANG Lib, QIU Linlin^, ZHU Huiminª, YANG Tianrongª, WANG Jund

2025, 41(2):  50.  doi:10. 3969/j. issn. 1009 - 0479. 2025. 02. 009

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With the continuous development of artificial intelligence and content generation technology (AIGC) , its educational applications, particularly in micro videos production, are becoming increasingly prevalent. This article takes the micro video production of the course Appreciating Chinese Painting as an example to explore how AIGC technology can facilitate the design and production of online courses. Through a systematic analysis of the course content and integrating the characteristics of AIGC technolo- gy, this article proposes a specific design and production plan for course micro videos, which has been applied in practical teaching. The course design emphasizes the integration of digital technology with teaching content and optimizing teaching effectiveness through technological means. This study provides feasible technical support and novel insights for the digitalization of vocational education and aesthetic courses.

Research on the Development Practice of School-Enterprise Cooperation Course "3D Design Software Application"

LIU Songlina, YANG Leiyingb

2025, 41(2):  56.  doi:10. 3969/j. issn. 1009 - 0479. 2025. 02. 010

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The persistent discrepancy between higher vocational education and industry demands necessi- tates curriculum realignment to bridge the skills gap and enhance graduate employability. Focusing on the course "3D Design Software Application" at Kunming Metallurgy College, this study employs a mixed- methods approach integrating industry interviews, case study analysis, and comparative evaluations to i- dentify core competency requirements for target occupations. The restructured curriculum, co-developed through school-enterprise collaboration, demonstrates significant improvements in pedagogical relevance and workforce readiness. Empirical findings reveal that students engaged in this collaborative model gain authentic workplace competencies, effectively translating academic training into career preparedness.

Research on the Integration Path of Curriculum-Based Ideological and Political Education in Intellectual Property Law General Courses Under the Studio System of Higher Vocational Education

LIU Xiª, YANG Guofub, LI Xiangyingª

2025, 41(2):  62.  doi:10.3969/j. issn. 1009 - 0479. 2025.02. 011

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  Under the background of deepening reform in higher vocational education in the new era, the organic integration of curriculum-based ideological and political education ( CIPE ) with professional teaching has become a crucial approach to fulfill the fundamental task of fostering virtue through educa- tion. This study addresses existing issues in CIPE implementation within higher vocational general courses and explores teaching reform pathways guided by CIPE principles under the studio system. By establis- hing a reform framework characterized by "goal concretization, path projectization, and evaluation diver- sification", three core strategies are proposed; Identifying ideological and political elements within intel- lectual property law, integrating CIPE objectives such as rule-of-law conviction and integrity-driven inno- vation into curriculum design; Utilizing studio projects as pedagogical vehicles through diverse teaching methods to achieve the synergy of "learning by doing" and "reflection through practice" ; Developing a dual-dimensional evaluation system encompassing "process observation + outcome analysis" and "ability development + value identification" to comprehensively assess students' knowledge acquisition and value internalization. The research demonstrates that this reform framework, driven by practical project tasks,effectively facilitates the deep integration of intellectual property legal knowledge with CIPE objectives. 

Promoting the High-Quality Development of Higher Vocational Education Through the Innovation of Fine Chinese Traditional Culture

LI Meiyu

2025, 41(2):  67.  doi:10. 3969/j. issn. 1009 - 0479. 2025. 02. 012

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 Chinese civilization is extensive and profound. Its excellent traditional culture is the essence of the Chinese civilization, reflecting the deep-seated spiritual pursuits of the Chinese nation and offering solid cultural ground for Chinese-style modernization. In the new era, in line with the new trends and re- quirements of national vocational education, we should advance the "two innovations" initiatives regard- ing fine traditional Chinese culture, namely creative transformation and innovative development. We must uphold the concept of "integrating the basic tenets of Marxism with China's specific realities and fine tra- ditional culture" proposed by General Secretary Xi Jinping, hold firm to cultural confidence, and ensure that Chinese civilization enriches the high-quality development of higher vocational education.

The Influence of Dual-Class Share Structure on the Innovation Performance of Enterprises: A Case Study of UCloud

GAO Qionghua, HUANG Xiaowen

2025, 41(2):  72.  doi:10. 3969/j. issn. 1009 - 0479. 2025. 02. 013

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Innovation is crucial to the long-term development of both nations and enterprise. To reduce the loss of high-quality domestic companies, prevent malicious foreign acquisitions, and enrich invest- ment methods in the capital market, China has allowed companies to adopt a dual-class share structure for listing. By analyzing the innovation performance of UCloud, the first company in China to adopt this structure, this study explores the impact of dual-class share structures on corporate innovation perform- ance. The research conclusions are as follows: 1 ) dual-class share structures have a dual nature; 2) such structures can help promote R&D investment in high-tech enterprises; 3) sunset clauses within du- al-class share structures can significantly enhance corporate innovation performance. Based on these find- ings, this paper recommends that the government establish and improve regulatory mechanisms, enhance market access supervision for dual-class share companies, and encourage enterprises to implement effec- tive equity incentives and set reasonable sunset clauses to improve the innovation performance of high- tech enterprises.

On the Upgrading and High-Quality Development of Tourism Industry Enabled by the Digital Economy: A Case Study of Lijiang City

HE Yanjie, ZHENG Quandong, WU Zhiguo, ZHANG Yunxin

2025, 41(2):  83.  doi:10. 3969/j. issn. 1009 - 0479. 2025. 02. 014

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Digital economy empowers the tourism industry to upgrade and improve its quality through re- ducing transaction costs, improving production efficiency, optimizing industrial structure, and enhancing tourism satisfaction. By examining the cases of digital development in Lijiang Ancient City and Yulong Snow Mountain, the article finds that digital economy can provide data support and decision-making ba- sis, reduce the operating costs of tourist attractions, improve management efficiency, innovate the supply of tourism products, promote the integrated development of culture and tourism, and enhance tourists' sat- isfaction, thereby promoting the high-quality development of Lijiang's tourism industry. Therefore, Li- jiang should leverage digital technology, demand, innovation, and management as key drivers, accelerate the integration of the tourism industry with the Internet, digital technology, and data value, accelerate the development of digital infrastructure and platforms, narrow the digital divide between urban and rural are- as, promote the digital transformation of the tourism industry, and strengthen the supervision of data us- age security to achieve the quality improvement and upgrading of Lijiang's tourism industry.

A Comparative Study of AI Translation and Human Translation: A Case Study of the Translation of China's Twenty-Four Solar Terms into Vietnamese

LI Jin

2025, 41(2):  93.  doi:10. 3969/j. issn. 1009 - 0479. 2025. 02. 015

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With the rapid development of artificial intelligence technology, AI translation has become in- creasingly important in the language service industry. The study aims to explore whether AI translation can effectively replace human translation. By comparing the case of translating China's 24 solar terms into Vietnamese, it analyzes the pros and cons, advantages, limitations, and future development trends of AI translation and human translation in practice. The results show that although AI translation shows great potential in professional translation practice, it still requires human assistance and supervision to achieve the optimal translation outcomes.

From Exposure to Identification: The Expression and Shaping of the Chinese Nation Community Consciousness by Yunnan Beat and Jump Short Videos

LIU Kaihuaª, DENG Shaoyia, LI Yang"

2025, 41(2):  100.  doi:10. 3969/j. issn. 1009 - 0479. 2025. 02. 016

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The "exit" of Yunnan's "beat and jump" short videos is the result of the joint effect of the age factors of the development of the Internet and the original ecological ethnic elements in the information so- ciety. The "beat and jump" short videos have created an ethnic cultural ecology of interconnection, inte- gration, seeking common ground while shelving differences, and harmony without uniformity in the net- work transmission, which has played an important role in building the consciousness of the Chinese nation community. The "beat and jump" short videos in the cyberspace not only show the integration of tradition and modernity, but also show emotional resonance, a high sense of participation, cultural identity and a strong sense of belonging. By integrating the "beat and jump" culture into education and publicity, media interaction, tourism development and government decision-making, the "beat and jump" short vid- eos will become an important carrier to attract tourists and inherit culture in Yunnan, so as to promote the integration of ethnic cultures and ethnic unity.

Ethical Dilemmas and Legal Pathways in Academic Publishing in the Context of Artificial Intelligence

MAO Yinga, LIU Xib, ZHAO Yimao™

2025, 41(2):  105.  doi:10. 3969/j. issn. 1009 - 0479. 2025. 02. 017

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Artificial intelligence technology can significantly enhance the level of academic research and the efficiency of output, but improper applications also pose ethical dilemmas in academic publishing for AI product developers/providers, users, and regulators, including information leakage, data falsification, intellectual property disputes, proliferation of low-quality academic papers, and ineffective countermeas- ures and accountability. Adhering to the principle of putting people first while balancing innovation with self-discipline and external discipline, this approach can help establish clear boundaries, explicit rights and responsibilities, quantifiable standards, and operational regulations specific to the context of artificial intelligence. By creating an ethical review system for academic publishing and enforcing strict accounta- bility, the legal construction of academic publishing ethics can be realized under the rule of law, ensuring the orderly progress of academic innovation and publishing work.

The Historical Records of Corn and Potato in Yunnan During Late Qing Dynasty and Republic of China: An Ethnographic Perspective Based on Literature

LUO Xiazipingª, b

2025, 41(2):  112.  doi:10. 3969/j. issn. 1009 - 0479. 2025. 02. 018

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According to Yunnan's documentary ethnographic records, due to the impact of famine, war and population flow, corn and potatoes in Yunnan experienced the evolution from garden vegetables to sporadic cultivation in mountainous areas and then to large-scale cultivation. This process led to their es- tablishment as major food crops in Yunnan, profoundly influencing local population stability, agricultural economic structure, dietary culture, daily life and local industrial structure.

Multi-Dimensional Application of IP Image Design in the Scientific Knowledge Popularization; A Case Study of IP Image Design for Yunnan Center for Disease Control and Prevention ( YNCDC)

ZHANG Hao', ZHANG Jingwen, ZHANG Limin, PENG Xia

2025, 41(2):  119.  doi:10. 3969/j. issn. 1009 - 0479. 2025. 02. 019

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Since the COVID-19 outbreak five years ago, teachers and students in the visual communica- tion major at our college have collaborated continuously with the staff of Yunnan CDC staff to innovate in regional health science popularization. Using IP image design as a breakthrough and leveraging Internet and media digital platforms, we have built an effective communication system that integrates visual arts with popular science. Through bold, quantitative creative practices from theory to expression, our work includes core character design and new cultural products like interactive platform long charts, emoticon packages, model kits, and illustrations. By expanding online design, offline physical derivatives, experi- ential activities, and interactive programs, we guide audiences to engage with scientific knowledge popu- larization, explore the unknown, understand life, and improve scientific literacy. This, in turn, promotes technological and social progress. Our efforts also provide a new, innovation approach to complement tra- ditional science popularization methods.