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Table of Content

    31 August 2014, Volume 30 Issue 4
    Investigation and Countermeasures Research on the Current Situation of the Teaching Quality in Normal Universities of Frontier Minority Areas: Based on the Investigation of Seven Normal Universities in Yunnan Province
    LI Yan-Qiong, MAO  Rui, LI  Hong
    2014, 30(4):  1-7.  doi:10.3969/j.issn.1009—0479.2014.04.001
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    In order to Provide some meaningful reference for the theoretical and practical reform of teaching quality of normal universities in border ethnic regions, specific measures and suggestions were given in this research. These suggestions were given by based on analysis of the practical problems faced in normal universities and the status of teaching quality in normal universities development . It is to be hoped that these measures and suggestions will improve the teaching quality of normal universities in border ethnic regions.
    Teacher Training Research of the Construction "Double-type" Teachers in Engineering Vocational Colleges
    CAO Qi-Wu
    2014, 30(4):  8-11.  doi:10.3969/j.issn.1009—0479.2014.04.002
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    With the continuous adjustment of industrial structure in China, the social demand for high skilled talents is expanding . As the main skill talents training base in higher vocational colleges of engineering, higher vocational colleges have more and more heavy social responsibility. "Double-type" teachers team construction was an important support to the talents-training goal of engineering vocational colleges. Cultivating and improving teachers directly determine the "double-type" teacher troop construction project success.
    Problems Discussion and Countermeasure Analysis of Merit Pay Reform in Institutions
    ZOU Ya-Ling
    2014, 30(4):  12-14,49.  doi:10.3969/j.issn.1009—0479.2014.04.003
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    With in-depth implementing of merit pay reform in Chinese institutional organizations, merit pay reform plays a positive part to deepen the reform of the distribution system and improve public service in institutional organization. This paper analyses problems on the process of merit pay reform in institutional organizations and puts forward relevant strategic suggestions in order to be further promotion of improving merit pay reform.
    Exploration on Merit Pay Design of Various Staff in Higher Vocational Colleges
    SHI Wei-Xin, ZOU Ya-Ling
    2014, 30(4):  15-18.  doi:10.3969/j.issn.1009-0479.2014.04.004
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    In combination with the practice of implementing performance salary system reform in higher vocational colleges, authors analyze all kinds of personnel merit pay in higher vocational colleges; discuss how to deal with the relations of distribution among the various types of personnel merit pay. According to the process of performance salary design in higher vocational colleges, and from strengthening the management, to establish a relatively reasonable evaluation mechanism and reasonable income gap, suggestions on how to improve the system of performance wage distribution were given to realize all kinds of common development and actively explore the flexible incentive mechanism.
    Graduation Thesis Writing of English Major Based on the Teaching Practice
    WANG  Jing
    2014, 30(4):  19-23.  doi:10.3969/j.issn.1009—0479.2014.04.005
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    Many researches have been done to deal with the problems in graduation thesis writing of English major, but little concern is given to the role of the experiential and cognitive foundation of the writer in thesis writing. The present paper, based on a survey of the dissertation writing process, argues that the lack of this foundation accounts for the major difficulties in thesis writing. This paper, grounding on assumptions of cognitive theory, proposes a thesis writing and guiding model with the teaching practice as resources and tries to construct an assessment system with 5 dimensions for the guidance of graduation thesis writing.
    Research on Talents Training Scheme of Landscape Architecture Specialty in Higher Vocational Education
    XIE Zi-Gui
    2014, 30(4):  24-28.  doi:10.3969/j.issn.1009—0479.2014.04.006
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    According to the talent type analyses, and the general requirements for the higher vocational college talent training by the National Outlinefor Medium and Long Term Education Reform and Development(20102020), practical issues for landscape architecture professional talent training at the present stage in China was analyzed by comparing the talent type needs in more than 550 landscape architecture enterprises. Solutions to them were proposed. The research provides a theoretical foundation for the talents training objective, the training standard, the demand analysis, the personnel cultivating program and the training scale of the higher vocational landscape architecture education. It also can provide a reference for the study of the school enterprise joint education model.
    The Efficiency Extension of Recessive Education Resources in Colleges and Universities
    ZHANG  Jin
    2014, 30(4):  29-32.  doi:10.3969/j.issn.1009—0479.2014.04.007
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    Recessive education is relative to the dominant education. Recessive education is an important part of school education, which can have imperceptible influence on student's thought. The efficiency of resources in extensions can enhance the effect of the recessive ideological education in colleges and universities better accomplish the aim of education for students. Firstly recessive education in three respects: characteristics, functions and advantages was summarized. Secondly the relationship between the recessive education and ideological work was discussed. Finally the efficiency of the recessive ideological education in colleges and universities resources extension was analyzed, hoping to help for improving the effectiveness of the recessive ideological education in colleges and universities.
    Article "345 overall Teaching Quality and Efficient Class Structure" in Applied to the Teaching and Learning of the Project Cost
    ZHANG Yun
    2014, 30(4):  33-36.  doi:10.3969/j.issn.1009—0479.2014.04.008
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    With the deepening of teaching reform, in the professional class hours less, more content, must constantly improve the classroome efficiency under the premise of each lesson's high quality and efficiency is particularly important. In this paper, the engineering cost the teaching process, for example to illustrate the "345 overall teaching quality and efficient class structure” in improving and some new methods to improve the quality of teaching. This paper introduces the "345 overall teaching quality and efficient class structure” of principles and processes; second proposed dominated by case within the framework, using the idea of "task-driven" teaching method.
    Investigation and Analysis on the Present Situation of Public Sports Courses in Yunnan Colleges and Universities
    NI Yong-Hui
    2014, 30(4):  37-41.  doi:10.3969/j.issn.1009—0479.2014.04.009
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    Status of public sports course in colleges and universities in Yunnan was investigated. The results show that: there are some problems in Yunnan universities such as public physical education teachers, physical education, physical education evaluation. By analyzing the current situation of public physical education in colleges and universities in Yunnan, some suggestions were given. These suggestions are strengthening the construction of public colleges and universities sports curriculum, instructing staff development and the reform of public physical education teaching in colleges, as well as the improvement of college physical education examination method.
    The Teaching Practice of Sunshine Sports Health Corridor in Higher Vocational Colleges
    XIONG  Yan, SUN Yi-Ran
    2014, 30(4):  42-44.  doi:10.3969/j.issn.1009—0479.2014.04.010
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    The sunshine sports activities have been carried out more than six years all over China. Although some achievements have been made, their development has been influenced by some internal and external factors and difficult to move ahead. The physical health status of students was understood by the investigation and analysis of sunshine sports carried out a semester. This will promote the development in Yunnan higher vocational and give a demonstration effect and reference significance.
    The Impact Factors Analysis of U. S. Return to Asia-pacific Strategy Implemented
    CHEN Rong-Jing
    2014, 30(4):  45-49.  doi:10.3969/j.issn.1009—0479. 2014. 04. 011
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    "Return to asia-pacific strategy" is the most significant changes in the United States in the Post-cold war global strategic focus. The targets are China and Russia. However, this strategy was controlled by the economic, political, military, science, technology and even ethnic, religious, cultural, and many other factors from various aspects. These largely influence and even change the outcome.
    Analysis Construction of Ecological Value of the Theory in Ideological and Political Education: Based on the Perspective of Marx's  Ecological Thought
    ZHANG  Jin
    2014, 30(4):  50-53.  doi:10.3969/j.issn.1009—0479.2014.04.012
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    According to Marx's ecological thought, the relationship of the human and the nature is coordinated and dialectical unity. It is a process of humanization of nature and naturalization of human. The value of ideological and political education is the real response to Marx's ecological thought theory and the construction of ecological civilization. On the issue of analysis of the construction of the ecological value of ideological and Political education theory, using Marx's ecological thought as the angle of view will contribute to the theoretical basis for further strengthening the ecological value of the ideological political education.
    Thoughts of the Party Committee and the Discipline Inspection Committee Implementing “TwoResponsibilities”
    MA  Ping, ZHANG  Yin, GUO Jin-Ping
    2014, 30(4):  54-56,88.  doi:10.3969/j.issn.1009-0479.2014.04.013
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    It is a new inference in the Third Plenary Session of the 18th Central Committee of the Chinese Communist Party that the Party Committee holds the primary responsibility and the Discipline Inspection Committee holds the responsibility of inspection in implementing responsibility system for improving the Party′s workstyle and building clean government. ‘Two responsibilities’ conveys clear points, rights and duties. They are two aspects of the same category of responsibility. They cannot be replaced by each other without saying to be weakened.Two aspects have to cooperate and promote together to form the state of ‘two wheel driving’. The article outlines the meaning of ‘two responsibilities’, their dialectical connection, ‘three functions’ of the Party Committee in implementing its primary responsibility, ‘threemusts’ of the Discipline Inspection Committee in fulfilling its responsibility of inspection and so on. This work hopes to promote later practice.
    Comparative Study on Two Kinds of Pricing Mode of Construction Bidding Procurement
    ZHANG  Feng
    2014, 30(4):  57-62.  doi:10.3969/j.issn.1009-0479.2014.04.014
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    Reasonable pricing of Construction projects in project procurement management is a key factor for cost controlling, and is one of the core contents of China′s construction engineering project management system reform. The difference between the fixed pricing model and BOQ was analyzed by using the system of project management. The differences of implementation principle, procurement purpose,and Method of Evaluation of Bid between two modes have been reported.The results provide a new thinking of engineering quantity understanding from the “overall situation” point for bidding mode; promote the efficient use of engineering quantity list to purchase, so as to improve the efficiency of the management of construction projects.
    Application Research on Land Management Comprehensive Benefit Quantity of Evaluation Method
    CHEN Guo-Ping, WU Xiao-Wei, ZHAO Jun-San
    2014, 30(4):  63-67.  doi:10.3969/j.issn.1009-0479.2014.04.015
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    With the depth and breadth China land rectification work gradually, the importance of land comprehensive benefits gradually increases in project approval, implementation and acceptance of land management. Scientifically and accurately evaluation the comprehensive benefit of land management becomes an important part of project approval, design, implementation and acceptance of the whole process.The method of quantitative evaluation was used to establish a comprehensive evaluation system, quantitative analysis based on several social benefit, economic benefit, ecological benefit and efficiency of cultivated land and so on. The comprehensive evaluation system can be applied to analyze land planning implementation benefit analysis and land remediation project benef it,so as to guide the implementation of integrated land planning.
    Discussion on the Development Status and Trend of Liquor Industry Based on Financial Data
    TONG Xiao-Qian, TONG  Qian, MAO Shan-Shan
    2014, 30(4):  68-73.  doi:10.3969/j.issn.1009-0479.2014.04.016
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    The country′s regulations such as prohibition restricting consumption of public fund on three
    major private purposes,savings and other regulations,had an important effect on the development of the liquor industry.The effect is worthy to be discussed.Financial data of each quarter of 18 listed liquor enterprises in 2011—2013 were selected to evaluate the financial competitiveness scores of the enterprise.The evaluation used the financial competitiveness model using the analytic hierarchy process(AHP) and then used the matching test to examine scores that regarded the third quarter of 2012 as the turning point.The results show that the effects of the 12 companies were significantly,which indicated that the change of macro environment had great impact on the liquor-making industry especially the highlevel liquor market.
    Research on Market Development Model of Yunnan Fudian Bank
    LI  Yun
    2014, 30(4):  74-78.  doi:10.3969/j.issn.1009-0479.2014.04.017
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    The market development model of Yunnan Fudian bank was analyzed in this paper.SWOT analysis of Fudian bank was done.The conclusion is that Fudian bank has the advantage from the internal environment,including customers,enterprise itself talent,products service and business.However,the Fudian Bank is lack of reference model or the scale effect.According to the external environment,there is opportunity of location,national policy and government's support.At the same time,Fudian bank also faces stiff competition from the large state-owned banks and other commercial banks.Using the business characteristics,brand development,identify target customers,and taken the road of internationalization,Fudian Bank has owned the way of its own market development model.
    The Impact of Technology Innovation on the Industrial Upgrade of Yunnan Resource Listed Companies
    XU Yao-Chen-Xi
    2014, 30(4):  79-83.  doi:10.3969/j.issn.1009-0479.2014.04.018
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    Yunnan located in the southwestern border of China is rich in natural resources,total resources ranks sixth in China.Economic development mainly relies on tobacco,mineral,tourism.The economic structure is characterized by the resource-based economy.In this paper,with resource-based listed companies in Yunnan as the starting point,their publicly disclosed information was collected.It was also analyzed that technology innovation impacted on industrial upgrading.Through research,this paper argues:in the industrial upgrading process of resource-based listed companies in Yunnan,there are several problems such as inadequate investment in technology research and development,unreasonable technology research and development mechanism and so on.In the industrial transformation process,Yunnan resource companies should increase R&D investment,and actively carry out industry,academia and research cooperation,extension the industrial chain to the fine and deep processing,added products value and market competitiveness.
    The Analysis of the Aesthetic Reconstruction in the English Translation of Reflection on Brewing Beiyuan Tea
    CHEN Wen-Hui, DUO Yun-Feng
    2014, 30(4):  84-88.  doi:10.3969/j.issn.1009-0479.2014.04.019
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    As a famous tea poem,reflection on Brewing Beiyuan Tea by Lin Bu in Song Dynasty reveals not only the leisurely life of the poet but also the well-known contemporary method of making tea.Based on the “Three Beauties”as translation criteria,the aesthetic reconstruction about the sense of beauty,the sound of beauty and the form of beauty in the English translation poem are analyzed and the interlingual aesthetic reconstruction transfers and extends the feelings of the poet and the contemporary culture about tea as well.
    English Translation of Public Signs of Yunnan Nationalities Village:Problems and Solutions
    YANG  Yan
    2014, 30(4):  89-92.  doi:10.3969/j.issn.1009-0479.2014.04.020
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    English translation of public signs for scenic spots should be clear,concise and grammatically right.If the English version of public signs is full of problems,it not only fails to deliver accurate information and give publicity,but also misleads foreign tourists.This paper analyses Yunnan Nationalities Village′s Chinese-English bilingual public signs,points out the existing problems,and finally improves the English translation of public signs for the purpose that readers can accept well.The paper also comes up with some solutions to improve public signs translation in scenic spots
    Dongba Paper “language” in Personalized Expression of the Books Design
    WAN  Fan, PU Xin-Yao
    2014, 30(4):  93-96.  doi:10.3969/j.issn.1009-0479.2014.04.021
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    The culture and information transmission is diverse today.Books design concepts are constantly updated and changes,and presents the trend of more and more diversified and personalized.The Dongba paper was used as an example fromtwo aspects:the idea of design and performance to discuss this kind of traditional hand written paper manifested the unique artistic language charm in modern design.The resulting in traditional and modern,inheritance and innovation of thinking and suggestion were also discussed.