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Table of Content

    06 June 2012, Volume 28 Issue 2
    AnAnalysisofEvaluationIndexSystem aboutTalents
    CultivationinHigherVocationalColleges
    LI  Qiang, ZHOU Hui-Qun
    2012, 28(2):  1.  doi:doi:10.3969/j.issn.1009-0479.2012.02.001
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    TheofficiallyissuedCriteriaforPerformanceExcellenceisthejudgingcriteriaforawardsofnationalqualitymanagementandalsointernationallyaccepted.EvaluationIndexSystemaboutTalentsCultivationinHigherVocationalCollegesisdocumentedbytheMinistryofEducationofChina,aimingathighlightingthecharacteristicsofhighervocationalcollegesandconstructingqualityassurancesyste.Bycomparingthetwosystems,theauthorsofthispaperfindthattheyhavesomethingincommonconcerning managementconcepts,andalsofindthedeficiencyofsomeimportantvaluejudgmentinformerone.BenefitingfromthecoreconceptsofCriteriaforPerformanceExcellence,thepaperaimstoimprovethevalue judgmentcriteriaofEvaluationIndexSystemaboutTalentsCultivationinHigherVocationalCollegesand boostthesustainableandstabledevelopmentofhighervocationaleducation.
    AStudyontheTeachingQualityofComprehensiveUniversitiesinYunnanProvinceinthePositionofLearner
    LI Yan-Qiong, MAO  Rui, LI  Hong
    2012, 28(2):  6.  doi:10.3969/j.issn.1009-0479.2012.02.002
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    Abstract:Byliteraturereviewandconductingquestionnairestostudentsoncampus,thispaperprovidesresearchesonteachingqualityoffourcomprehensiveuniversitiesinYunnanProvinceconcerningsuchfactorsasstudentssatisfactiondegreeofteachingenvironment,theirsenseofidentitytouniversitiesandtheirmajors,toteachingactivities,theirawarenessofparticipationinschoolmanagement,thepresentsituationofpracticeandtheteachingoutcomes,whicharefunctioningasthemainindicatorsofteachingqualityevaluationsystem.Thenitdiscussestheproblemsexistinginthefouruniversitiesandputsforwardsomecountermeasuresaccordingly.
    ThoughtsonRoleofEthnicCulturesinForeignLanguageEducationinMinorityAreas
    YANG  Yu
    2012, 28(2):  12.  doi:10.3969/j.issn.1009-0479.2012.02.003
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    Abstract:WiththepopularityofEnglishinChina,itsunderlyingculturehasendangeredandweakenedtheChineseethnicculturesgreatlyandtheirroleinforeignlanguageeducation,whichresultsintheimbalanceinthecrossculturaldialogues.Thispaperattemptstoexpoundtheroleofethnicculturesinforeignlanguageteachingforminoritycollegestudentsfromtheperspectivesofteachers,textbooksandcurriculumdesign,andputforwardsomepracticalsuggestionsforachievingthegoalofcrossculturaldialoguesandharmoniousculturalecology.
    DevelopingtheEducation& ScienceResearchSystem:YunnanTropicalCropsProfessionalCollegeasaCas
    YANG Guo-Shun
    2012, 28(2):  15.  doi:10.3969/j.issn.1009-0479.2012.02.004
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    Abstract:ThedevelopmentofnaturalrubberindustryinYunnanevergaverisetothe3in1workingmodeofthe“productionteachingresearch”inYunnanTropicalCropsProfessionalCollege.ThethreefactorsinthemodesupportedandpromotedmutuallyandlaidasolidfoundationforthedevelopmentofagriculturalreclamationindustryandthenfortheeconomicdevelopmentoftropicalareasinYunnanProvince.Withthereformpromoting,theformer3in1workingmodegraduallyseparatesandthemutualsupportamongthethreefactorsisweakened.Thispaperputsforwardanupdatingandeffective3in1workingmodebyestablishingschoolenterprisecooperationmechanismandcollegeresearchinstitutecollaborationmechanism.
    NeedsAnalysisofNoviceEFLTeachersProfessionalDevelopmentatUniversities
    LIU Zheng-Hui, JIANG Ye-Mei
    2012, 28(2):  20.  doi:10.3969/j.issn.1009-0479.2012.02.005
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    Abstract:ThisstudyaimstofindouttheneedsofnoviceEFLteacherprofessionaldevelopmentatuniversitiesfromtheperspectivesofconsciousness,knowledgestructure,theteachingability,researchabilityandthewaysofprofessionaldevelopmentbymeansofquestionnairesurveys.Itnotonlyprovidestheoreticalsupport,butalsosomesuggestionsforadjustinguniversitiesprogramfornoviceEFLteachersprofessionaldevelopmentsoastocultivatemorequalifiedprofessionalEFLteachers.
    ConstructionandThoughtsonHigherVocationalBusinessEnglishsPracticalTextbooks
    XU Zhi-Fan-a, WANG Qiu-Ju-b, CUI  Yue-b
    2012, 28(2):  24.  doi:10.3969/j.issn.1009-0479.2012.02.006
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    Abstract:Thelackofappropriatepracticaltextbooks,tosomeextent,hasnegativeeffectsonthepracticalteachingforhighervocationalbusinessEnglishmajors.Thus,thispaperproposesaneffectivewaytocompileandpublishserialpracticaltextbooksinbusinessEnglishbycooperationwithprofessionalteachersfromdifferentcollegesandregions.Basedonthecompilingprincipalsofauthenticity,practicality,diversitybutwithrelevanceandnovelty,thesecompiledtextbookswillundoubtedlyimprovestudentsbusinessEnglishskillsinpracticalteaching.
    AnExperimentalResearchonGroupAssessmentAppliedintoOralEnglishTeachingandLearning
    XING Xiao-Hua
    2012, 28(2):  28.  doi:10.3969/j.issn.1009-0479.2012.02.00
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    paperexplores,duringoralEnglishclassroomteaching,howateachercreatescontextandorganizestask-basedactivitiestoguideandhelplearnerstoeffectivelycontroltheirownlearningprocessandtopromotetheirautonomouslearningincooperatonandcompetitionwithpeers,withthehelpofgroupassessment:oneofformativeassessment.Itaimstocultivateteamspiritoflearners,tochangetheirrolesfrompassiverecipientsintoactivesubjects,andhence,tocultivateandimprovetheirselfconfidencebyactivelyparticipatinginEnglishclassroomactivities.
    A StudyonCollegeStudentsLifeEventsinYunnanProvince
    ZHU Li-Fen
    2012, 28(2):  42.  doi:10.3969/j.issn.1009-0479.2012.02.010
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    Abstract:Asurveyiscarriedoutto3213studentsinYunnanProvincebyusingLiuXianchensquestionnaireofAdolescentLifeEventsScale.Thefindingsrevealthatacademicpressure,interpersonalrelationshipandhealthstatearemajorstressorsofcollegestudents;punishmenteventstendtobeamongboysratherthangirls,whilelosseventstendtobeamonggirls;thegradedifferencehasmaineffectsoninterpersonalrelations,academicpressure,healthystate,thepunishmentandotherfactors.
    AResearchonLanguageLearningAnxietyofEnglishMajorsatVocationalColleges
    ZHANG Xiao-Hong
    2012, 28(2):  45.  doi:10.3969/j.issn.1009-0479.2012.02.011
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    Abstract:Thestudentslanguagelearninganxietyhasnegativeeffectontheirlearningoutcomesatvocationalcolleges.BycarryingoutaquestionnaireofEnglishlearninganxietystateto90second-yearEnglishmajorsatavocationalcollege,thispaperanalysesthethreefactorsconcerningcommunicationapprehension,testanxietyandfearofnegativeevaluationandcomesupwithsomestrategiestoalleviate
    studentslanguagelearninganxiety.
    OnthePracticeofEntrepreneurshipEducationforCollegeStudents
    SONG Guo-Xiu-a, LIU Qing-Hua-b
    2012, 28(2):  49.  doi:10.3969/j.issn.1009-0479.2012.02.012
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    Abstract:Inthecontextoftheintensecompetitionamongtalentsinscienceandtechnologyandgrimemploymentsituation,theentrepreneurshipeducationhasbecomeanewtrendforhighereducationreformanddevelopmentinChina.Thispaperexpoundsthesignificanceoftheentrepreneurshipeducationandthemainpathstocarryitout.BasedonananalysisofpresentsituationanditsdeficienciesinYunanProvince,thepaperfinallyproposessuggestionsforimprovingtheeffectivenessofentrepreneurshipeducation.
    OnEntrepreneurshipEducationIntegratedintoConstructionofCampusCultureatCollegesandUniversities
    SONG Jian-Xiang-1a, YANG  Hao-1b, ZHAO  Song-2, ZHAO Rong-Feng-3, CHEN  Wen-4
    2012, 28(2):  53.  doi:10.3969/j.issn.1009-0479.2012.02.01
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    Abstract:EntrepreneurshipeducationisapopulartopicinrecentyearsamongcollegesanduniversitiesinChina.Thispaperfirstbrieflyreviewsthedevelopmentofentrepreneurshipeducation,thenanalysesthesignificanceofentrepreneurshipeducation,andfinallyproposessomemeasurestointegrateentrepreneurshipeducationintotheconstructionofcampusculturefromfollowingaspects:guide-orientedpublicity;teachingmanagement;encouragingsystem,culturalactivitiesandsuccessfulmodelsamongcollegesanduniversitiesinChina.
    OntheEmploymentSituationofStudentsMajoredinArtandDesignatVocationalColleges
    YAO Zhi-Qi, JIN  Li, ZHANG  Yan
    2012, 28(2):  58.  doi:10.3969/j.issn.1009-0479.2012.02.014
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    inemployment.Thereare,however,problemsintermsofpresentemploymentsituationandcareerplanning,whichblockstudentsgrowthanddevelopment.Theseproblemsinclude:uncertaincareerplanning objectives;insufficientprospectiveplanning;inadequateknowledgeofmarketandpositionsfordesigners;highexpectation,unclearcareer-orienteddevelopmentandnarrowemploymentideas.Hence,thispaperproposessomecountermeasuresforimprovingthesituation.

      
    OnRightsProtectionofCommunityCorrectionObjects
    YUAN Ai-Hua-1, LIU  Xi-2, LIU Hong-Chun-1
    2012, 28(2):  61.  doi:10.3969/j.issn.1009-0479.2012.02.015
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    Abstract:ThereisnocommunitycorrectionlegislationapprovedinChinanow.Thepracticeandtheoryofpresentcommunitycorrectionfocusoncriminalsrectificationandrehabilitation,overlookingtheprotectionofcriminalsrights.Therefore,thispaperanalyzestherightsforcommunitycorrectionobjectsandexplorestherightsprotectionfromtheperspectivesoflegislation,rightreliefandsociallayer,hopefullyprovidingareferenceandmodelforachievingthegoalofcommunitycorrectionanditslegislation.
    OntheFinancialPredicamentandCountermeasuresinChinasRealEstate
    LIU  Yi
    2012, 28(2):  66.  doi:10.3969/j.issn.1009-0479.2012.02.017
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    Abstract:Therealestateenterprisesarecapitalintensiveones,closelyrelatedtobankingandmutuallyinterdependent.Duetocarryingoutthestrictmacrocontrolpolicybynationalgovernmentandbanks,therealestateenterpriseshavebeenconfrontedwiththefinancialpredicament.Thispaper,basedonanaalysisoftheinternalandexternalfactorsoffinancialpredicament,providessomesuggestionsforinnovatingfinancingmethodsandenhancingtheinternalconstructionofrealestateenterprises.
    OnJadePricingStrategyinYunnanProvince
    WU  Ye
    2012, 28(2):  70.  doi:10.3969/j.issn.1009-0479.2012.02.018
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    Abstract:JademarketinYunnanProvincehasdevelopedsteadilytheseyears,thereare,howeversomedefects,amongwhichpricingdisorderisquiteobvious.Thispapermakesasurveyofjadepricingbymeansofinterviewingrelatedcompaniesandstaffs,andputsforwardthepricingstrategybasedonrelevanttheoriesandpracticalexperience,whichishopefullyservingasaguideforjademarketandcompaniesrunningorderly.
    OnTheOriginalTourism SouvenirsDesigninLuguLakeArea
    BAI Hai-Xia, PU  Rong
    2012, 28(2):  74.  doi:10.3969/j.issn.1009-0479.2012.02.019
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    Abstract:Withitsfeaturedlocation,LuguLake,ontheonehand,facesfiercespacialcompetitionwithitsneighbors.Ontheotherhand,itbringsabouttheclustereffect.ThesuccessfultourismsouvenirsdesignwillnotonlybringgreatprofitinLuguLakearea,butalsoboostthedevelopmentoftourismindustry,thestrategicalpillarindustryinLijiangCity.FordevelopingthetourismsouvenirsinLuguLake,thispaperfocusesonthreelevelsofproducts:basicones,featuredonesandoriginaloneswiththepurposeofdepictingtheme,establishingbrandandenhancingimage.ItaimstocreatetourismsouvenirsfeaturedbyplateaulakesandMosuofemaleculture.
    AStudyofDevelopingLowcarbonTourism inNorth-westofYunnanProvince
    LI  Yun
    2012, 28(2):  77.  doi:10.3969/j.issn.1009-0479.2012.02.020
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    Abstract:ThispaperputsforwardsomesuggestionsafteraneedsurveyandstudyofdevelopinglowcarbontourisminthreeareasofnorthwestofYunnanProvince,whichisconcernedwithhowpeoplethereknowaboutlowcarbontourismanditsimportancetothesocietysdevelopmentandtorelevantenterprisesthemselves,thekeyroleitplaysandtheurgencytodevelopit,finallytheconcernandparticipationcomingfromenterprisesunderprivilegepolicy.  
    AComparativeStudyofFeaturedOldWordswithNewMeaningsandCulturalPsychologyinModernChineseattheTurnoftheNewCentur
    ZHAO  Jin
    2012, 28(2):  81.  doi:10.3969/j.issn.1009-0479.2012.02.021
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    Abstract:ThesociallifeofChinahasgreatlychangedattheturnofthenewcentury.WiththedevelopmentoftheInternet,thewaystocoinwords,theirusesandpsychologicalfactorsunderlyingthemhavealtered.Asanimportantwayofcoinage,anoldwordwithnewmeaninghashadnewfeaturesfromtheearlystagetopopularizationoftheInternet.Throughacomparativestudy,thispaperanalyzesthedifferentfeaturesofoldwordswithnewmeaningsfromearly1990stoearlytenyearsof21stcenturyand
    exploresthechangesofChinesesocietyandthetransformationofsocialpsychologyinthesetwohistoricalperiods.
    OnEnglishPunsandTheirUsage
    GAO  Hui
    2012, 28(2):  87.  doi:10.3969/j.issn.1009-0479.2012.02.022
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    Abstract:Asacommonformofrhetoric,apuncanimplyorsuggestdifferentassociations,achievinglivelyandhumorousrhetoricaleffectwithdifferentmeaningsofaword.Thispaperintroducesthethreemainpunsofhomophone,homonymandhomographandtheirapplicationinthefieldsofgames,literature,advertisingandsignboards.
    AestheticConstructionofPoetryTranslation:TakingtheEnglish VersionofRipplesSiftingSandbyXuYuanchongasanExampl
    CHEN Wen-Hui
    2012, 28(2):  91.  doi:10.3969/j.issn.1009-0479.2012.02.023
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    standardofThreeBeautiesforpoetrytranslation,i.e.senseofhearing,senseofseeingandsenseoffeeling,torecreatethebeautiesoforiginalwork.TakingRipplesSiftingSandbyLiYuasanexample,thispaperanalyzestheaestheticconstructionofpoetrytranslationinitsoastoofferadifferentperspectivetoappreciateandinterpretthetranslatedpoetry.
    AStudyonGrass-rootsPublicLibrariesinYunnanProvince:CountyLibrariesinZhaotongasaCase
    LIU Hong-Mei
    2012, 28(2):  95.  doi:10.3969/j.issn.1009-0479.2012.02.016
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    Abstract:Byasurveyof12publiclibrariesatrandominZhaotongCity,thispaperanalyzestheproblemsanddifficultiesthegrassrootspubliclibrariesencounterinYunnanProvinceandputsforwardsuggestionsforimprovingandperfectingthelibrarysystem,whichwillbeareferenceandmodelforbetterfreeserviceofcountypubliclibraries.